THE GREEN ROAD
IS Brand Experience
đCLIENT : SCHNEIDER ELECTRIC
đ PERIOD: APRIL - JULY 2023
đPLACE : FRANCE
đPROJECT: NATIONAL ROADSHOW ''THE GREEN ROAD''
đąLE CHALLENGE: Create a national event to present all Schneider Electric' solutions and products and speak with a B to B target, direct customers and product resellers.
đ THE RESULTS: The Green Road embodies the company's commitment to sustainability and eco-responsibility. This innovative event system based on a national roadshow highlights Schneider Electric's green and sustainable energy solutions. Thanks to a mobile and tailor-made device, the SE brand, products and teams met electricity professionals to offer a commercial, interactive, immersive and educational experience in order to inspire the adoption of its products in building a sustainable energy future. All thanks to a system designed in line with the brand's commitments, eco-designed, eco-compensated and recycled.
On the list for the IS agency: Conceptualization, design, production, organization of a national , communication, 360° management.
In figures: 300 events organized in 3 months, 4 to 8 events per day, several thousand building professionals participating in events across the four corners of France, several thousand tonnes of CO2 saved thanks to an eco-designed system , several thousands of tonnes carbon offset.
đ„ : Discover the event :
âĄïžAftermovie : Cliquez ICI
đDiscover other projects for SCHNEIDER ELECTRIC
© A project managed by the Brand Experience division of Agence IS.
About IS agency : located in Ile de France, near Paris, is an event communication and experiential marketing agency. We support and manage projects from strategy to operational execution. Project of local, national or international scope in the sports, lifestyle, or other markets, we can answer your questions and support you in its optimal realization ...
- Date :24/04 - 24/07
- Hub :IS Brand Experience
- Expertise(s)Â :